Alcon in Motion was a meaningful community outreach initiative executed in collaboration with the Trinidad Eye Hospital (TEH). The initiative aimed to bring free eye screening services to multiple locations across the country, including Arima, Couva, Point Fortin and Tobago.
The initiative aimed to improve access to eye care for persons in both rural and urban communities, while raising awareness about common eye conditions and the importance of regular eye testing. Attendees also received samples and valuable information on Systane’s range of eye drops for the management of dry eye disease, reinforcing the importance of proactive eye health.
Alcon in Motion not only highlighted Alcon’s commitment to community engagement but also strengthened its partnership with TEH. Additionally, data collected during these screenings provided useful insights into the prevalence of dry eye disease, helping to better inform Alcon’s future marketing strategies.
